# Duelpilot vs ABConvert

> A Shopify A/B testing app for price, shipping, theme, template, URL, offer and checkout tests, with a beta MCP server, for Shopify merchants. Duelpilot is A/B testing run by your own AI agent over MCP, with a person approving every launch. ABConvert's agent access is limited (In beta, opt-in via support, Growth plan and above). The biggest difference is who launches: in ABConvert an agent can start tests itself, in Duelpilot a person approves (or an owner's autopilot policy, within guardrails). ABConvert is priced by usage; Duelpilot is flat per site, without AI credits.

Last reviewed: 2026-10-17 · HTML version: https://duelpilot.com/compare/duelpilot-vs-abconvert

## At a glance

Duelpilot and ABConvert side by side. Each cell links to its source.

|  | Duelpilot | ABConvert |
|---|---|---|
| MCP server or agent API | Yes — Remote MCP server with 48 tools; OAuth for claude.ai and ChatGPT, bearer token elsewhere. [source](https://duelpilot.com/agents.md) | Partly — In beta, opt-in via support, Growth plan and above. [source](https://docs.abconvert.io/mcp/overview) |
| Your own agent designs variants | Yes — Your agent designs 2–4 variants per idea, each with a preview and a device check. [source](https://duelpilot.com/agents.md) | Yes — Creates price, shipping, theme, template, URL, offer and checkout tests; visual-editor tests stay wizard-only. [source](https://docs.abconvert.io/mcp/overview) |
| An agent can launch tests without a person | No — A person approves every launch; an owner can switch on an autopilot policy with guardrails, never an agent. [source](https://duelpilot.com/index.md) | Yes — Tools cover launch, pause, resume and end; drafts are created after the user confirms in chat. [source](https://docs.abconvert.io/mcp/tools) |
| Visual tests on any website | Yes — One script tag; works with React/Next.js, Vue, Astro, SPAs and strict CSP. [source](https://duelpilot.com/index.md) | Partly — Visual editor on Shopify only. [source](https://docs.abconvert.io/mcp/overview) |
| Server-side / code experiments | Yes — Code plan only: your agent builds the arms in your repo behind Duelpilot flags. [source](https://duelpilot.com/agents.md) | Partly — Liquid template and price tests on Shopify; no general feature flags. [source](https://docs.abconvert.io/mcp/overview) |
| Sequential (peek-safe) statistics | Yes — mSPRT: always-valid p-values, safe to check daily. [source](https://duelpilot.com/index.md) | Unknown — Statistics page not confirmed at the primary source. [source](https://www.abconvert.io/pricing) |
| Charges for AI usage / credits | No — The AI runs in your own agent's subscription. [source](https://duelpilot.com/pricing.md) | Unknown — Not stated. [source](https://www.abconvert.io/pricing) |
| Free plan | No — No free plan; your first test is free on every plan, Starter from €9/month. [source](https://duelpilot.com/pricing.md) | No — 14-day free trial. [source](https://www.abconvert.io/pricing) |
| Pricing model | flat per site | by usage |

## Pricing

### Duelpilot

*Pricing: flat per site*

Starter €9/month (€7 billed yearly); Pro €49/month (€39 billed yearly); Team €149/month (€119 billed yearly, 5 sites); Code €199/month (€159 billed yearly, 5 sites); Enterprise on request. No free plan; the first test is free on every plan.

[source](https://duelpilot.com/pricing.md)

### ABConvert

*Pricing: by usage*

Starter $99/month ($74 yearly; 1,000 test orders, +$59/1K); Growth $199/month ($149 yearly; 5,000 test orders, +$39/1K); Scale $399/month ($299 yearly); Pro $599/month ($449 yearly); 14-day free trial.

[source](https://www.abconvert.io/pricing)

Prices as published by each vendor on the date checked, excluding VAT. Duelpilot has no visitor meters and no AI credits: the AI runs in your own agent's subscription.

## What ABConvert does well

- Seven Shopify test types including price, shipping and checkout (Shopify Plus) (docs.abconvert.io/mcp/overview).
- MCP with 33 tools; the API token cannot delete tests (docs.abconvert.io/mcp/tools).
- Overage charged per test order rather than whole-store volume (abconvert.io/pricing).

## What Duelpilot does well

- Your own agent does the research, design, checks and monitoring over MCP (48 tools); no AI bill from Duelpilot.
- A person approves every launch: no MCP tool can approve, launch, pick a winner or ship.
- Always-valid sequential statistics (mSPRT) with Holm correction, sample-ratio-mismatch checks and guardrail metrics.
- Every variant gets a preview link and a site check on phone, tablet and desktop before anyone can approve it.
- Flat price per site, published, from €9/month, and your first test is free on every plan; no visitor meters.

### Where Duelpilot falls short

- You need an AI agent that speaks MCP; without one there is no visual editor to build variants by hand.
- No heatmaps or session recordings: Duelpilot counts results and sends variants to your own analytics.
- A young product (2026): fewer integrations and a shorter track record than established tools.

## Which one should you choose?

### Choose ABConvert if…

Choose ABConvert if you sell on Shopify and want price, shipping or checkout tests driven from Claude.

[ABConvert website](https://www.abconvert.io)

### Choose Duelpilot if…

Choose Duelpilot if you need tests on any website (Shopify included, via one script tag), with real-browser site checks before launch and no agent able to launch.

[How Duelpilot works](https://duelpilot.com/#how)

## Try Duelpilot with your own agent

Give your agent one line: [set up Duelpilot for my site using /agents.md](https://duelpilot.com/agents.md). It opens a workspace, installs and verifies the script, and drafts the first test; you approve what goes live. [Try your first test free](https://duelpilot.com/login) or [see pricing](https://duelpilot.com/#pricing).

## FAQ

### Can Claude launch an ABConvert test?

Yes, its MCP tools include launch, pause, resume and end (beta). Duelpilot's MCP has no launch tool by design.

### Does Duelpilot work on Shopify?

Yes, as a script tag on the theme; it changes what the browser shows. Price and checkout logic tests need a Shopify app like ABConvert, or Duelpilot's Code plan in your own code.

### Which is cheaper?

ABConvert starts at $99/month with test-order limits; Duelpilot starts at €9/month (Starter, first test free) and is €49/month on Pro, flat per site.

## Sources

- [Drive ABConvert from Claude with MCP](https://docs.abconvert.io/mcp/overview) (checked 2026-10-17)
- [What Claude can do for you | ABConvert Docs](https://docs.abconvert.io/mcp/tools) (checked 2026-10-17)
- [ABConvert Pricing](https://www.abconvert.io/pricing) (checked 2026-10-17)
- [Duelpilot instructions for AI agents](https://duelpilot.com/agents.md) (checked 2026-10-17)
- [Duelpilot overview](https://duelpilot.com/index.md) (checked 2026-10-17)
- [Duelpilot pricing](https://duelpilot.com/pricing.md) (checked 2026-10-17)

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- [Duelpilot vs Convert](https://duelpilot.com/compare/duelpilot-vs-convert)
- [Duelpilot vs Crazy Egg](https://duelpilot.com/compare/duelpilot-vs-crazy-egg)
- [Duelpilot vs Intelligems](https://duelpilot.com/compare/duelpilot-vs-intelligems)
- [Best ABConvert alternatives](https://duelpilot.com/alternatives/abconvert-alternatives)
- [Agentic A/B testing explained](https://duelpilot.com/agentic-ab-testing)
- [All comparisons](https://duelpilot.com/compare)